E-SoftSys, a Total Solutions Provider for the international event management industry, today announced that KKRN Productions, a USA-based organizer of popular home and garden shows, has implemented Booth Tracker, the premier event management software from E-SoftSys. Booth Tracker is rapidly becoming the product of choice for a large number of tradeshow organizers and indoor/outdoor markets in the US.

“Few individuals understand the effort that goes into organizing a major home and garden show. It’s what happens behind the scenes with exhibitor reservations and rentals that directly impacts what the attendees experience at the event. Identifying, arranging, and assigning rental space for hundreds of exhibitors is a complex and labor-intensive undertaking. An application that streamlines and simplifies this process is worth its weight in gold,” said Kathy Jurgens, President, at KKRN. “Booth Tracker has allowed us to keep detailed show information at our fingertips, use point-and-click floor plan management, and maintain real-time listings of all exhibitors in a specific tradeshow. In a brief time, we have reduced costs, increased revenue and improved customer satisfaction. The power of Booth Tracker has had a substantial impact on how we transact business.”

“It is a pleasure to have KKRN join our growing list of Booth Tracker clients. The benefits of our solution have enabled many event organizers to more efficiently manage what can be a problematic process,” said Kat Shenoy, President and CEO of E-SoftSys. “We developed Booth Tracker with the goal of streamlining the booth rental and exhibitor information management process for tradeshows, events, and exhibitions by providing organizers with color-coded and dynamic floor plan management and a Web-based interface. Organizers have booth availability and exhibitor history information at their fingertips, and exhibitors are able to reserve and rent booths via the Web. The winning combination of industry-specific product features -- such as accessories/other item rentals, flexible booth pricing, event revenue reports, barcode scanning, touch screen-based exhibitor directory kiosks, online credit card processing and PDA-based vendor check in -- with 24x7 customer support continues to drive high client satisfaction across the globe.”

About E-SoftSys

E-SoftSys, a Microsoft Gold Certified Partner, is a Total Solutions Provider of software and services to tradeshow and event organizers across the globe and provides products and services such as:

For more information, contact E-SoftSys at 800-469-1740 in the US, at 845 8385949 in the U.K., or by visiting the company’s websites at www.boothtracker.com. For pricing information or to schedule a demonstration, contact us via e-mail, sales@e-softsys.com.

About KKRN Productions

KKRN Productions is a major organizer of home and garden shows and exhibits in the US. Two of KKRN’s most popular events include the El Dorado County Home & Garden Show and their Fall Home and Harvest Show.